In spite of concerns about coronavirus, over 60,000 members of the nursery trade industry turned out in force to visit the global trade fair Spielwarenmesse® 2020.

This trade fair is one of the key events for the nursery industry, held in Nuremberg and this year, it’s 71st was no different.

With 18 exhibition halls full of everyone from familiar brands and trendy start-ups to top-class buyers and independent retailers, the event attracted 2,843 exhibitors from 70 countries, and 62,357 trade visitors from 136 countries.

Spielwarenmesse trade fair

Download your copy of the Spielwarenmesse® 2020 report to find out more about the trade fair.

Florian N. Lipp, Vice President, Craze GmbH, Germany says,

“The Spielwarenmesse is by far our most important trade fair. This is where we meet the key international decision-makers across all distribution channels – even beyond the traditional toy sector – in just a few days. In Nuremberg, we get to start the year by concisely presenting all innovations in all of our sales markets.” –


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