Slings and Carriers

others have been carrying their children around for centuries if not millennia, using a variety of methods to hold the child. With celebs being photographed almost daily with their child in one brand or another, sales have never been better.

It is becoming less of an issue as to whether mum or dad should buy a sling, it is more a question of which sling. Internet chat rooms are full of 'opinions', especially if you look at the American sites on baby wearing.

If you are going to carry a child whose weight is ever increasing, then comfort is a vital element. It is not just a question of padding or wide straps but also how much adjustment there is. A short plump mum is a very different shape to a tall skinny dad! Many aficionados will carry a child up to five years old and never bother with a pushchair.

And of course, comfort for baby is paramount. Gone are the days when it was OK to basically hang a baby by having a thin piece of material between the legs - crotch dangling is the expressive phrase used! Supporting his or her weight in the right way is now essential. Being able to see baby's face at all times is vital as is ensuring he has a good airway. Babies have been known to suffocate in slings.

Another consideration is how easy or difficult it is to take the sling on or off. And is this aspect which can easily deter a would be purchaser. Often a sling which looks fiendishly complicated at first, often turns out to be the easiest once the various steps have been mastered, so a good demonstration can be key to securing the sale.

And finally, of course, there is the ever present fashion of colour and style. Which brings us back to those celebrities!

Je Porte Mon Bébé is now Love Radius

On January 2nd, Je Porte Mon Bébé became Love Radius by JPMBB. But only the name has changed! Our baby carriers, our expertise, the quality and our team remain unchanged.


  • Because unless you’re French, "Je Porte Mon Bébé" was hard to pronounce.
  • Because our mission is to offer safe proximity with the loved ones + free hands = it sums up as the Love Radius.
  • Because the words Love + Radius represent more accurately the indisputable fact that babywearing enhances physiological processes during the first weeks (hormomes, thermal regulation…)
  • It is precisely because we are proud to be a successful French SME that we plan to be even more relevant internationally.
  • Our goal is to help parents to connect with their babies and have more independence in their lives as young parents.

Love Radius will help our International development, will give a better brand recognition around the world and it is an amazing opportunity to communicate over our BabyCarriers.

We won many awards like the DadsNet Awards, Mums Awards 2018 and work with many retailers like JoJo Maman Bébé, Galeries Lafayette, Dreamland, Sonnenkind, Aio Baby, Orchestra, etc…We leave our comfort zone, we grow up and we fight. We are happy, lucky and proud to be here 13 years after our unplanned debut. We will do what it takes to still be here in another 13 years.

If you are interested in stocking our products, please contact Sophie at

Back to Top | View in New Window

The Izmi Wrap - natural, comfortable closeness during baby’s first months

Thoughtfully designed by mother and babywearing consultant, Emily Williamson, the Izmi Bamboo Wrap enables natural, comfortable closeness with baby, with the added benefit remaining hands-free!

Made from silky soft bamboo fabric, this unique wrap hugs baby’s shape, making them feel safe and secure, offering complete carrying freedom from birth up to 18 months. Recognised by the International Hip Dysplasia Institute, the Izmi Bamboo Wrap not only provides a snug and supportive fit but its hip healthy positioning supports babies’ development whilst its ergonomic and supportive fabric distributes baby’s weight evenly, helping reduce pressure on parents’ back and shoulders.

Thanks to its flexible and adaptive design, the Izmi Bamboo Wrap can be used hands free in two carrying positions, both at the front and the side. The wrap can also be adjusted to be used as a breastfeeding aid, perfect for nursing mothers on the go!

Easy and simple to use, the Wrap is small enough to pop in your handbag and is available in five stylish colours (Teal, Purple, Red, Mid Grey and Slate), ideal for all parents wanting a hands-free bond with baby!

RRP: £45.00

The Izmi Wrap is just part of the Izmi Range available from or

Back to Top | View in New Window

The Carramio by Clippasafe - optimum comfort for baby and parent

The Carramio from Clippasafe allows parents to keep baby close and snug with a carrier that’s as stylish as it is comfortable.

Designed to offer optimum comfort for baby and wearer, it features a lightweight, soft fabric lining to keep baby cool, with wide padded straps and lumbar support to spread the baby’s weight evenly across the wearer’s body. It also includes a detachable and washable dribble bib.

The Carramio is a two-way carrier, so as soon as babies can support the weight of their own heads (at around three months) they can then face outwards and enjoy watching the world go by.

The Carramio safely carries babies of 3.5kg to 9.0kg and meets UK & EU Safety Standards. It retails at £32.99 and is available in two colours - Black and Oatmeal.

Back to Top | View in New Window

The Original Hippychick Hipseat

The award-winning Hippychick Hipseat is renowned for its durability, style and comfort. It is tough, hardwearing and machine washable, so is perfect for travelling here there and everywhere!

Specifically designed to address one of the root causes of adult back pain, the Hipseat provides a firm shelf for the child to sit on and supports their increasingly heavy weight from underneath. Instead of twisting the spine, the wearers back stays straight and the child is tucked into the chest, providing comfort and security for both adult and child.

“I have two babies under 18 months and constantly carting at least one of them on my hip. I took the plunge and bought myself a Hipseat and WOW... what a difference! So easy to put on, so comfy, so versatile. I was able to use it for my older son around the supermarket, then switch to my younger halfway through the shop. No sore arm, no aching back- fantastic. An absolute lifesaver. And having your baby at your eye level is so lovely. Considering another so I can have one in the car and one in the house.” – Happy Mum

Recommended by osteopaths and chiropractors, the Hipseat is a simple, practical and easy to use toddler carrier! For more information contact Independent Nursery Specialist Mike Bird at or call 01278 434440

Back to Top | View in New Window

Say hello to the new Caboo family for 2019

Close has an award-winning Caboo for every age and stage for baby’s development so parents can choose the right Caboo, perfectly tailored to the needs of them and their little ones without any compromise.

The latest accolades scooped by Caboo DXgo include Gold in the Mother and Baby Awards 2018 for Best Baby Carrier, Sling or Back Carrier category and most recently it has been awarded the 2018 Kind+Jugend Consumer Award from Mother and Baby in the World of Moving Kids category.

Building on the success of our carriers in 2018 and moving on from our first yarn dyed stripe last year, our inspiration for 2019 for our new double-sided fabrics has been texture, particularly that taken from traditional woollen fabrics like herringbones and tweeds.

We have engineered the new fabric to bring in sumptuous texture into our new yarn dyed organic collection in an on trend palette of wearable neutrals and classic colours

With the introduction of new, soft fabrics and colourways for Caboo lite, +organic and +cotton blend, we’ve got something for everyone with even more distinction within the range than ever before and award-winning carriers to suit every age and stage.

For further information on the range, please contact

Back to Top | View in New Window

New Diono Carus: The complete baby carrier

The Diono Carus Complete is the ultimate 4-in-1 carrying system that gives you freedom to roam wherever life takes the family.

With a unique handy detachable backpack, the Carus Complete is a lovingly engineered carrying system designed from birth up to 15kg. Ensuring that the carrier is suitable for all adventures, the Carus Complete features a detachable pod for baby, as well as a smart weather proof backpack that can be positioned on the front or back of the harness.

The Carus Complete allows parents to wear it their way, with parent facing, world facing, and back carrying options available. The ‘close to me’ pocket at the front of the carrier also allows parents to comfort baby. Acknowledged as a hip healthy carrier, the adjustable leg support grows alongside baby, providing ultimate comfort and reassuring support. With comfort in mind, the unique harness also ensures parents have the optimal back support no matter what mode the carrier is in.

The Diono Carus Complete is simple and easy to use for all adventures, wherever life takes the family.

Available to order now.
01827 310557

Back to Top | View in New Window

We Made Me Flow Wrap: Ultimate closeness and comfort

Flow is the We Made Me active wrap made from a hybrid two-way stretchy fabric, allowing for ultimate comfort and support for both parent and baby.

The flexible fabric shapes to the contours of the body and provides closeness and reassurance when needed most. The taut vertical threads of the fabric ensure that baby is kept in a hip healthy comfortable position without gradual change, minimising postural pressures on the body and preventing sagging. Suitable from birth to 24 months (or 15kg), Flow is generously long and wide enabling it to be better adjusted as baby grows and used for longer than most elastic wraps.

Flow provides a confident wearing experience that not only provides an ultimate bonding feeling but is also unobtrusive and comfortable when wearing. The breathable, light, and quick to dry fabric means that Flow is made to fit around the day ahead, providing essential reassurance whatever the family’s plans.

Flow is simple and easy to use and is perfect for holiday use with breathable quick dry fabric.

Available to order now.
01827 310557

Back to Top | View in New Window

All-weather carrying with BundleBean

BundleBean continues to grow its offering of babywearing accessories. Their new lightweight Babywearing Raincover joins the ever-popular fleece-lined version – perfect for everything from the Great British Summer to monsoon downpours!

Like all BundleBean products, the Raincover is truly universal, fitting all leading brands and from slings to backpack carriers. Extending to fit newborn to four years old, the specially designed PU-backed fabric is silky soft against young skin yet 100% waterproof and lightweight enough to pack down into a pocket-sized stuff-bag.

A strong contender in this growth area, these covers are particularly popular with parents with an outdoors lifestyle, urban dwellers using slings for convenience and those committed to longer-term sling-use to support attachment parenting. Their universality makes them popular with cost-savvy parents who may own more than one carrier in their baby’s life.

Both products feature a removable hood giving top to toe protection from even the most inclement weather and can also be used as a waterproof cover on pushchairs, car seats and child bike seats.

In a range of gorgeous designs, including a Scandi-inspired polar bear print on a stylish sage-grey background, BundleBean Babywearing Covers present retailers with a stylish and cost-effective offering for their customers.

RRP Fleece-lined covers: £39.99
RRP Lightweight raincovers: £29.99

Back to Top | View in New Window

Gold award-winning Boba X, suitable from birth to pre-school

Working with parents and babywearing educators, Boba have designed a feature rich, versatile baby carrier that effortlessly transforms into a practical, generous toddler carrier – the NEW Boba X!

The fully adjustable back panel ‘micro-adjusts’ to grow with baby, supporting their natural hip development in both front and back carry positions, with additional ‘zip-on’ seat extenders to support growing toddler legs. A generously padded waistband, supportive sleep hood and legs out padding complete the comfort package for wearer and baby.

Add dual adjustable, crossable shoulder straps, perfect fit adjusters (PFAs) and thoughtful features like the shoulder tab to keep the bag in place plus sleek, zippered waist pocket for everyday essentials, and parents have the perfect carrier for families who want to take both baby and toddler along for the ride!

The Boba X received GOLD in the 2018 Mumii Awards, Baby Carrier Category (£75-130). EN 13209-2-2015 Certified and recognised as ‘hip healthy’ by the International Hip Dysplasia Institute. When you invest in Boba, you invest in the best.

Boba’s UK Distributor, Slumber-Roo, represent a total of four babywearing brands, offering over 20 award-winning babywearing products, in addition to two complimentary accessory brands, all available from one warehouse, competitively priced and dispatched within 1-working day.

With a carrier for every age and stage of carrying from birth to pre-school, other carrier choices include:

Boba Stretchy Wraps
A 2-way stretchy wrap is often a sling consultants top recommendation for a newborn baby and the super soft Boba Wrap is definitely a popular award-winning choice for both families and babywearing professionals. With a wider selection of colours and prints than any competitor, you will not be left disappointed.

Beco Gemini
Beco’s best-selling buckle carrier, suitable from birth-to-toddler, offering four ergonomic carrying positions (front facing in, front facing out, hip & back carry), combined with a wide range of eye-catching prints. Now also available in COOL Navy, Grey or Black, with mesh airflow body panel.

Boba 4Gs
With a new competitive price point, the Boba 4Gs have been streamlined for simplicity and coupled with a range of playful new prints. A removable infant insert to boost newborn babies, generous support hood, shoulder tab to keep a bag in place, plus pockets for everyday essentials. The 4Gs offers everything needed in one handy package – the ideal budget carrier to last from birth to 3+ years.

Additional Slumber-Roo products include the award-winning Beco 8 Buckle Carrier, Beco Toddler, Boba Hoodie, Scootababy Hip Carrier, Jellystone Design Teethers & Jewellery, a wide range of babywearing accessories and the Compact Boba Air, a lightweight, self-storing carrier, ideal for customers to pop in their bag or pack for family holidays!

For further information or to discuss your store’s requirements, please contact Phil Todd:

01803 782 959

Back to Top | View in New Window

Cool and lightweight

Perfect for warmer temperatures and active lifestyles, the Ergobaby Omni 360 Cool Air Mesh is the ultimate, all-in-one baby carrier.

This lightweight and breathable carrier is newborn ready, offers all the carry positions, and grows with baby from week 1 to 48 months.

The crossable shoulder straps and lumbar support give a personalised fit for parents’ long wearing comfort. Ergonomic for baby in all carry positions, the additional, integrated baby hood can be used to shade baby from the sun or allows discreet breastfeeding on-the-go.

The Ergobaby Omni 360 Cool Air Mesh features include:

  • All carry positions : front inward facing, front outward facing, hip and back
  • Newborn to toddler (7-45lbs/3.2-20kgs), no infant insert needed
  • Cooler for baby with 3D Air Mesh panel, ideal for warmer temperatures or active lifestyle
  • Easy switch sliders : quick and easy to switch baby to face in or out on the fly
  • Lumbar support waist belt
  • Extra cushioned shoulder straps, crossable for custom fit comfort, with buckles on front for easy adjustability
  • Comfortable and ergonomic for baby with a hip-healthy ‘M’-shape position at all stages and in all carry positions including front outward facing
  • Cushioned, adjustable head and neck support
  • Detachable pouch included for storage
  • Tuck-away baby hood for sun protection (UPF 50+) and privacy, allowing for easy and discreet breastfeeding
  • Acknowledged as a ‘hip healthy’ product by the International Hip Dysplasia Institute 
  • Machine washable

Back to Top | View in New Window

Go to the Top